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Mission-Based Marketing

A direct, practical guide revealing how you can lead your not-for-profit to success through mission-based marketing Now in a Third Edition;

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Mission-Based Management

, while juggling the demands of funders, clientele, boards, staff, and community. This Third Edition of Mission-Based Management provides;

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Marketing for Nonprofit Organizations

strategies to build upon when marketing for nonprofit and social impact organizations. Stacy Landreth Grau integrates research-based insights;

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Library Marketing

business concerns, and, indeed, mission- based marketing is now important even to for- profit institutions. Embracing key marketing;

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Social Enterprise and Special Events

mission using business methods or market-based approaches. It is typically conceptualized as spanning sectors, particularly the nonprofit and;

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Social Enterprise and Special Events

social mission using business methods or market-based approaches. It is typically conceptualized as spanning sectors, particularly the nonprofit;

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Guerrilla Marketing Field Battle Guide

. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.;

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Brandraising

downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased;

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Standing Room Only

Argues that organizations in the performing arts must market themselves to survive, including defining their mission, thinking;

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Subscription Marketing

Subscription Marketing is the essential marketing playbook for subscription-based businesses.;

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Social Marketing

The use of Social Marketing based interventions to influence behaviours for the betterment of the individual and the wider society they are;

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The Nonprofit Development Companion

element in each chapter, including mission, strategic planning, case for support, marketing/communications, use of volunteers, fundraising program;

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Account Based Marketing For Dummies

Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based;

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Mission-Driven Approaches in Modern Business Education

transnational approaches while remaining focused on the mission of the curriculum. Mission-Driven Approaches in Modern Business Education provides;

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Principles of Marketing

; strategies on product, pricing, promotion and distribution; market segmentation; market targeting; positioning; vision, mission, objectives;

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Developing Successful Marketing Strategies

provides a unique approach by using your organization's mission and vision statements to guide the development of marketing goals, strategies, and;

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Cause Marketing For Nonprofits

of generating revenue, building profile and achieving mission. No nonprofit can afford to ignore the contents of this important new book, the first;

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The Marketing Game!

in a fun and interesting way. The Marketing Game is applicable for all areas of Marketing and all levels because the game is not based on just;

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A Practitioner's Guide to Account-Based Marketing

glossy corporate campaigns, will have limited returns. Account-based marketing, also known as client-centric marketing, treats important;

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A Practitioner's Guide to Account-Based Marketing

glossy corporate campaigns, will have limited returns. Account-based marketing, also known as client-centric marketing, treats important;

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Love-Based Mission

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Analysis for Marketing Planning

based from soun;

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role market;...

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role market;...

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role market;...

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Market-based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role market;...

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