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This book captures the exciting potential for business and nonprofits to partner for mutual benefit and discovery. Cause marketing aligns;
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Advocates, and Raise Money! Think you don't have time, money, or skills for marketing? Think again. Guerrilla Marketing for Nonprofits will thrill;
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Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits;
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Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement;
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Business managers: are you considering supporting a worthy cause? Nonprofit administrators: are you considering looking for a corporate;
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Business managers: are you considering supporting a worthy cause? Nonprofit administrators: are you considering looking for a corporate;
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The first book on capturing and using customer stories to grow your business or cause, Stories That Sell introduces a proven process for;
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, or visionary social entrepreneurs for whom conducting trade is just a necessary evil in their quest to create a better world. Good Works;
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communications plans for nonprofits of any size How to build and engage of community of supporters around your organization How to create and deliver;
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How Nonprofits Work looks at nonprofit organizations through a sociological lens, identifying charac;...
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How Nonprofits Work looks at nonprofit organizations through a sociological;...
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The ultimate social media field guide for nonprofits with 101 ways to engage supporters, share your mission, and inspire action using the;
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environment where price and quality are increasingly equal; where reputation and standing for something beyond the functional benefits of a product or;
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environment where price and quality are increasingly equal; where reputation and standing for something beyond the functional benefits of a product or;
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efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning;
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Why commercial-style branding doesn't work for nonprofits and what does Taking its cue from for-profit corporations, the nonprofit world;
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From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's;
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share your values. However, for nonprofits, social media is a way to connect with those who believe in your purpose. Social media allows;
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This guide offers new ways to decide on individual charitable contributions to encourage fairness and balance for the work of Americas;
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'The Celebrity Black Book' is a staple for fans who want autographs; charities and nonprofits who want to raise money for their cause;
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identifying key drivers for purchasing cause-marketed products and its potential to gain access to the market of direct donations (Hypothesis 1;
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is good for business The science behind cause marketing Fourteen real-life examples of world-class cause marketing strategies from;
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Inhaltlich unveranderte Neuauflage. Das Thema Cause-Related Marketing," d.h. die Partnerschaft einer;...
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promising marketing tool. From the fierce competition in today's market-place for charities and the changing attitude of donors, emerges the need;
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in our ultra-connected society In these challenging economic times, it is more important than ever for nonprofits to focus on shaping policy;
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In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learned;
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been a best-seller in the nonprofit world for over 20 years.;
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