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Key Concepts in Business Practice is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference;
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the growing body of literature and emerging trends in business marketing practice. Each chapter provides an overview, highlights key concepts;
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unprepared to tackle key business challenges and concepts. Business Thinking in Practice for In-house Counsel: Taking Your Seat at the Table takes;
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Key Concepts in Business will explain the essential ideas and techniques to anyone studying Business Studies at school or college. Written;
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uncertainty modelling in their own situations. Key content areas include: * Detailed descriptions of risk assessment processes, their objectives and;
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exam, to help revision practice. Chapter summaries - to reinforce learning of key concepts. Key terms - highlighted in margin notes;
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resources, annotated web links, a glossary of key terms from the text, and additional exercises and case studies. ;
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, and reflects the growing body of literature and emerging trends in business marketing practice. Each chapter provides an overview, key;
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Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy;
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This title presents a fast track route to mastering market research. It covers key market research techniques, from asking the right;
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manageable chunks for easy revision * Clearly explains key concepts, research evidence and real-life applications * Contains Quick Tests to let;
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accurate feedback with respect to their understanding of key concepts. The test covers every domain tested by the real-world exam, including;
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Take the fast track route to a successful international career. This book covers all the key aspects of working globally, from identifying;
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Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and;
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A concise, quick-reference guide to key concepts in business ethics;
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English for Business Studies aims to improve the student's language in key business and economic concepts.;
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This book presents key concepts related to quantitative analysis in business. It is targeted at business students (both undergraduate and;
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This is the fast track route to mastering all aspects of sales promotion. This title covers all the key techniques for successful sales;
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A fast track route to jump-starting your career. This book covers key career management techniques, from lifelong learning to getting;
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This is the fast track route to effective channel management. It covers key channel management techniques, from deciding the mix and;
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This title offers a fast track route to making the most of working solo. It covers all the key aspects of free agency, from finding and;
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This title presents a fast track route to mastering all aspects of reputation management. It covers all the key techniques for successful;
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An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links;
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An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links;
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Designed to accompany business school and college marketing courses or for self-tuition in the key concepts in marketing theory, The;
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