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How to Succeed in a PR Agency

Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other;

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How to Succeed in a PR Agency

Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other;

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The PR Agency Handbook

Providing a practical and concise introduction to agency life, this text gives an insight into the day-to-day operations of a professional;

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PR Superstar

a chapter on how to choose a PR agency, make this an indispensable asset for everyone who wants to make their marketing pound, dollar or;

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Public Relations

, covering diverse topics such as event planning, press releases, crisis management, ethics, managing your own PR agency and how to use social media;

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Public Relations

analysis and explanation of a full range of modern PR techniques, spanning both inhouse and agency practice. The text has involved fundamental;

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Public Relations

analysis and explanation of a full range of modern PR techniques, spanning both inhouse and agency practice. The text has involved fundamental;

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The Caterpillar Factory

of public relations and communications who want to become successful PR advisors and consultants. It is a technical book packed with theory;

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The AMA Handbook of Public Relations

communication. PR icon Robert Dilenschnelder provides readers with up-to-the-minute web-savvy tips and tools to teach them how to master media relations;

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Managing a Public Relations Firm for Growth And Profit

The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes;

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Managing a Public Relations Firm for Growth and Profit

The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes;

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Digital PR

need to ask, whether working in-house or in an agency, and will be equally relevant for those studying PR or coming into the industry as it;

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Congress vs. the Bureaucracy

administration reveals that political battles over PR persist to this day. Ultimately, despite Congress's attempts to muzzle agency public relations, the;

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Free Publicity

This book is a start-to-finish guide to becoming a media darling while raking in a fortune in free publicity! You?ll learn: ? How to create;

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Promoting Property

This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and;

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Promoting Property

This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and;

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Free to Succeed

, Imagineer, Philosopher, and more * The 7 Steps to Free Agency * How to become an intrapreneur -creating start-up ventures within your company;

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Women in PR History

public relations agency. This book will add knowledge and understanding to the fields of PR history and historiography. Academics and;

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Community Building and Early Public Relations

From the start, women were central to a century of westward migration in the U.S. Community Building and Early Public Relations: Pioneer;

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The PR Knowledge Book

just plain curious about what it entails. This book covers everything within the world of PR from how to create a brand, how to use social;

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School Public Relations for Student Success

organize their school's PR plan. The book offers step-by-step guidance on creating and applying communication tactics that work-from how to;

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Public Relations Strategy

supports management strategy. It links models and theories of strategic management to the PR function and discusses how globalization and the;

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Public Relations in Health Care

This comprehensive guide to everything you need to know about PR provides a theoretical overview and practical advice for PR professionals;

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Ready to Launch

''A Top 5 Business Book to Read this Summer'' - PR DailyOne of ''9 Books Every Style Blogger Should Read;

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The Global PR Revolution

longer relevant. In The Global PR Revolution, public relations expert Maxim Behar shows readers how to master current approaches, create content;

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Post-Truth Public Relations

of populism, post-truth and fake news. It considers how PR processes have contributed to the current social condition of post-truth and what;

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Post-Truth Public Relations

of populism, post-truth and fake news. It considers how PR processes have contributed to the current social condition of post-truth and what;

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