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Handbook of Developments in Consumer Behaviour

This Handbook examines the area of consumer behavior from the perspective of current developments and developing areas for the discipline;

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Handbook of Developments in Consumer Behaviour

This Handbook examines the area of consumer behavior from the perspective of current developments and developing areas for the discipline;

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The SAGE Handbook of Consumer Culture

The SAGE Handbook of Consumer Culture is a one-stop resource for scholars and students of consumption, where the key dimensions of consumer;

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Consumer Behavior and Culture

Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that;

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Consumer Behavior and Culture

Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that;

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Handbook of Culture and Consumer Behavior

Research on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in the last;

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Consumer Behavior

coverage of key principles and applications. CONSUMER BEHAVIOR: SCIENCE AND PRACTICE, 1e, International Edition, devotes ample attention to;

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Research in Consumer Behavior

Research in Consumer Behavior presents cutting-edge consumer research, whether empirical or conceptual, qualitative or quantitative. The;

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Handbook of Consumer Behavior, Tourism, and the Internet

buyers? The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that;

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Handbook of Research Methods in Consumer Psychology

is essential reading for researchers, students, and professionals interested in consumer psychology and behavior.;

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Handbook of Research Methods in Consumer Psychology

is essential reading for researchers, students, and professionals interested in consumer psychology and behavior.;

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Handbook of Consumer Psychology

graduate level courses in marketing, psychology, communications, consumer behavior and advertising.;

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Handbook of Marketing Scales

developed and frequently used in consumer behavior and marketing research. Key Features More than 150 scales are included in the Handbook;

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Consumer Behavior

For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior;

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Consumer Behavior

For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior;

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Consumer Behavior

For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior;

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Consumer Behavior

For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior;

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Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society

. Logical analysis of consumer behavior is difficult as humans have different reasons for repeatedly buying products they need or want, and it;

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Food Nations

marketing in constructing culture, consumer behavior, and national identity.;

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Consumer Behavior

Consumer Behavior, 7/e by Peter and Olson provides students with the knowledge and skills necessary to perform consumer analyses that can;

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Food Nations

marketing in constructing culture, consumer behavior, and national identity.;

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Consumer Behavior

organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior;

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Consumer Behavior

relevant to students outside the United States. For undergraduate and graduate consumer behavior courses. The text that set the standard for;

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Consumer Behavior

is the organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior, consumer;

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Consumer Perception of Product Risks and Benefits

This book reflects the current thinking and research on how consumers' perception of product risks and benefits affects their behavior. It;

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Consumer Behavior In Fashion

For courses in Consumer Behavior in Fashion and Interior Design, as well as similar courses offered in the departments of Sociology;

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Consumer Behavior

Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior;

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