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Global Culture & its Future

Global Culture and its Future;

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Cultural Dimension of Global Business

Demonstrates how the theory and insights of cultural anthropology can positively influence the conduct of global business. The;

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From Chinese Brand Culture to Global Brands

From Chinese Brand Culture to Global Brands examines branding from the Chinese perspective, and predicts that China's greatest brands are;

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The Cultural Dimension of Global Business

Demonstrates how the theory and insights of cultural anthropology can positively influence the conduct of global business. The;

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Chinese Culture in the 21st Century and its Global Dimensions

This book investigates the internationalization of Chinese culture in recent decades and the global dimensions of Chinese culture from;

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Global Culture

; to the great neglect of the issues of global culture and global consciousness. With contemporary worldwide culture increasingly characterized;

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Global Culture

; to the great neglect of the issues of global culture and global consciousness. With contemporary worldwide culture increasingly characterized;

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Chinese Culture in the 21st Century and its Global Dimensions

This book investigates the internationalization of Chinese culture in recent decades and the global dimensions of Chinese culture from;

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Global Goes Local

Has the global spread of predominantly North American popular culture forced Asian nations and communities to produce nothing but pale;

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Global Culture

explanations are offered for trends towards global unification and their relation to an economic world-system. Will the intensification of global;

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Culture and Global Change

Culture and Global Change presents a comprehensive introduction to the cultural aspects of third world development. It contains 25 chapters;

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Culture and Global Change

Culture and Global Change presents a comprehensive introduction to the cultural aspects of third world development. It contains 25 chapters;

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Global Asian American Popular Cultures

Asian American are counterbalanced within global popular culture. Located at the crossroads of these global and national expressions;

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Global Culture/Individual Identity

aspects of our lives from a global cultural supermarket, whether in terms of food, the arts or spiritual beliefs. So if roots are becoming simply;

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Global Culture/Individual Identity

aspects of our lives from a global cultural supermarket, whether in terms of food, the arts or spiritual beliefs. So if roots are becoming simply;

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Global Marketing & Advertising

Packed with cultural, company, and country examples that help explain the paradoxes international marketers are likely to encounter, Global;

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Indian Culture

Indian Culture covers a vast array of subjects on Indian culture -- from fine arts to ceremonies, from legends to the culture's global;

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Chinese Culture

Chinese Culture covers a vast array of subjects on Chinese culture -- from fine arts to ceremonies, from legends to the culture's global;

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Islamic Culture

Islamic Culture covers a vast array of subjects on Islamic culture -- from fine arts to ceremonies, from legends to the culture's global;

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Indian Culture

Indian Culture covers a vast array of subjects on Indian culture -- from fine arts to ceremonies, from legends to the culture's global;

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Chinese Culture

Chinese Culture covers a vast array of subjects on Chinese culture -- from fine arts to ceremonies, from legends to the culture's global;

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African Culture

African Culture covers a vast array of subjects on African culture -- from fine arts to ceremonies, from legends to the culture's global;

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Global Marketing and Advertising

, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.;

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Global Marketing and Advertising

, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.;

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Global Marketing and Advertising

, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.;

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Global Youth Culture

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Global Culture, Island Identity

Looking at the development of cultural identity in the global context, this text uses the approach of historical anthropology. It examines;

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