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Football Brands

The media increasingly refers to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with;

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Football in Long Beach

The roots of football run deep in Long Beach, where Long Beach Polytechnic High School has produced more players who have played in the;

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World of Happy

A charming and heart-warming story from Giles Andreae, creator of Purple Ronnie and Edward Monkton. Tortoise Football The tortoises were;

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Brands

to football clubs. This comprehensive and authoritative book looks at branding from a wide range of perspectives: from the creation of a new;

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Building Brands in Asia

contexts - from facilities management to football clubs, places to pop bands, home appliances to home weaving - we narrate simply and clearly the;

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Building Brands in Asia

contexts - from facilities management to football clubs, places to pop bands, home appliances to home weaving - we narrate simply and clearly the;

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Brands and Cultural Analysis

This book, written in an accessible style with numerous illustrations and with drawings by the autho;...

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Science and Football VIII

Science and Football VIII showcases the very latest scientific research into the variety of sports known as 'football'. These include;

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Science and Football VII

Science and Football VII showcases the very latest scientific research into the variety of sports known as 'football'. These include soccer;

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Football in Asia

This book is the first comprehensive study on history, culture, and business of football in Asia. Football has been a symbol of the modern;

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Is It 'Really' All About Our Young Football Players?

American youth football camps, training, college football tours, recruitment, and the actual games have multiplied over the years. Creating;

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Is It 'Really' All About Our Young Football Players?

American youth football camps, training, college football tours, recruitment, and the actual games have multiplied over the years. Creating;

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Football as Literature

Football as Literature adopts semiotics as a framework to compare football (soccer) to literature. The football field is akin to the plot;

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Football in its place

Football in Its Place: An Environmental Psychology of Football Grounds;

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European Football and Collective Memory

Is it possible for football matches or players to help forge a collective European identity? Pyta and Haverman seek to answer this question;

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European Football and Collective Memory

Is it possible for football matches or players to help forge a collective European identity? Pyta and Haverman seek to answer this question;

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Lifestyle Brands: A Guide to Aspirational Marketing

What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differenti;...

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Digital Football Cultures

the football industry. This is the first book to bring together key contemporary debates at the intersection of football studies, leisure;

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Routledge Handbook of Football Marketing

Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience;

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European Football in Black and White

European Football is Black and White offers an engaging interpretation of a disturbing phenomenon in Europe's favorite sport: football;

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Routledge Handbook of Football Marketing

Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience;

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European Football in Black and White

European Football is Black and White offers an engaging interpretation of a disturbing phenomenon in Europe's favorite sport: football;

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Campus, Brand, and Circus

athletics activities by student associations in the 1800s, and insight on the rise of American football. The book addresses women in college sports;

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Reading Football

Looks at the early newspaper accounts of football, and argues that football came to embody ideals of order, teamwork, and manliness;

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Brand Challenge The

(technology), Sue Bridgewater (football);

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