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Brand China and the internationalization of Chinese companies

on the global market, this paper aims at examining the possible interactions between "Brand China" and the Chinese companies in their effort;

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Brand New China

to share a unique perspective on China during its accelerated reintegration into the global market system. Brand New China offers a;

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Conceptualizing the Regulatory Thicket

financial market after the global financial crisis. The book provides an in-depth analysis of China's contemporary financial regulatory system;

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Chinas Eurasian Dilemmas Roads and Risks for a Sustainable Global Power

, advancing their understanding of China?'s role in global politics.;

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China in Ethiopia: The Long-Term Perspective

This comprehensive study of China-Ethiopia relations examines why China—an economic and emerging global power—has built relations with;

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What The U S Can Learn From China

regularly target China as a threat. Rather than viewing China’s power, influence, and contributions to the global economy in a negative light, Ann;

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China and the Global Political Economy

China in the Global Political Economy considers one of the most pressing issues of the Twenty-First century: the relationship between;

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China And The Global Political Economy

China in the Global Political Economy considers one of the most pressing issues of the Twenty-First century: the relationship between;

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The Global Rise of China

This book sets out to unravel and explain the puzzle of the global rise of China: how, in just forty years, China has been quickly;

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The Global Rise of China

This book sets out to unravel and explain the puzzle of the global rise of China: how, in just forty years, China has been quickly;

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The Contest of the Century: The New Era of Competition with China--And How America Can Win

in an ambitious global agenda.Yet Dyer explains how China will struggle to unseat the United States. China’s new ambitions are;

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Reluctant Regulators: How the West Created and How China Survived the Global Financial Crisis

during the 1997-8 Asian financial crisis and the latest global crisis. More significantly, it made possible Hong Kong’s impressive contributions;

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The Digital Silk Road

An expert on China’s global infrastructure expansion provides an urgent look at the battle to connect and control tomorrow’s;

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Economic Reforms and Development in China

Written by one of China’s most authoritative scholars, this three-volume set outlines statesman Cheng Siwei’s theories for bringing;

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Wedgwood

This is the definitive book on Wedgwood, the preeminent luxury china brand in the world and the essence of English design and craftsmanship;

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Chinas Mobile Economy

global stage. Year 2014-15 marks the most important inflection point in the history of the internet in China. Almost overnight, the world s;

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China in a Global Context, 50

volume sheds new light on the dimensions of China&;s continuous engagement with the world: as an inspiration for European garden designers; as a;

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Global Brand Strategy

invaluable guide for brand management and development. (K.N. Tang Emeritus Chairman ACNielsen Asia-Pacific). His contribution to global brand;

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Pax Sinica - Geopolitics and Economics of China's Ascendance

less coherently, as China’s ascendance as a global power accelerates. The argument is underpinned with analysis of different junctures in China;

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China and the Long March to Global Trade

On December 11th 2001, China joined the World Trade Organization (WTO). China and the Long March to Global Trade examines the prolonged;

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Climate Change Law in China in Global Context

This book explains how China's legal system is gradually being mobilized to support the reduction of greenhouse gas emissions in China;

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China's Coming War with Asia

another great power war. As China?s influence spreads beyond its territorial borders and its global aspirations gain momentum, so tensions with;

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China's Coming War with Asia

another great power war. As China?s influence spreads beyond its territorial borders and its global aspirations gain momentum, so tensions with;

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Advances in Chinese Brand Management

This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and;

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Corporate Governance and Financial Reform in China's Transition Economy

in history, China’s economic performance and financial stability are closely watched across the world. The current global economic downturn and the;

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China Since 1949

China?s rise to global prominence is one of the most remarkable stories of our time. Millions of urban Chinese today enjoy lifestyles;

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Global Brand Management

In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes;

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