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Big Ideas in Public Relations Research and Practice

. In applying big ideas to public relations, this volume challenges how scholars and practitioners perceive and understand public relations within an;

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Strategic Planning for Public Relations

relations and strategic communication. Ronald Smith shows how to implement pragmatic, research-driven strategic campaigns used in public relations;

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The Practice of Public Relations

practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Public Relations' incorporates;

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The Practice of Public Relations

practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Public Relations' incorporates;

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Public Relations in Britain

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad;

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Public Relations in Britain

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad;

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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Global and Multicultural Public Relations

, book chapters, original case studies, and new primary research offer students a realistic and sophisticated approach to global public relations;

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Public Relations in the Gulf Cooperation Council Countries

The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples;

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Public Relations in the Gulf Cooperation Council Countries

The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples;

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An Introduction to Public Relations and Communication Management

An Introduction to Public Relations and Communication Management, 2e brings together an international and local focus with research from;

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Public Relations Leaders as Sensemakers

Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and;

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Cutlip and Center's Effective Public Relations

and principles. Many of their ideas and ambitions in the early editions still serve as beacons leading public relations education and practice;

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The Fundamentals of Public Relations

research and the legal implications of public relations practice. Additional chapters are devoted to employee, media, community, consumer, and;

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The Status of Public Relations in Russia

of this research is embedded in the need to understand the status of public relations in Russia, where few studies about public relations have;

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Cases in Public Relations

Cases in Public Relations presents the diversity of public relations practice in today's complex world, offering the most contemporary and;

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Public Relations Leaders As Sensemakers

Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and;

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Public Relations Techniques

and export implications. 'Public Relations Techniques' gives a comprehensive picture of the role of public relations in commercial and non;

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Excellence in Public Relations and Communication Management

of public relations, one that integrates most of the wide range of ideas about, and practices of, communication management in organizations.;

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Excellence in Public Relations and Communication Management

of public relations, one that integrates most of the wide range of ideas about, and practices of, communication management in organizations.;

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Public Relations As Relationship Management

, theorize, and measure public relations through the presentation of state-of-the-art research and examples of the use of the relationship paradigm;

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Public Relations As Relationship Management

, theorize, and measure public relations through the presentation of state-of-the-art research and examples of the use of the relationship paradigm;

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Primer of Public Relations Research

Thousands of public relations (PR) students and professionals have relied on this authoritative text to understand the key role of research;

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Public Relations

history of public relations, academic research in the discipline, and the roles of public opinion, ethics, and the media in public relations. The;

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The Military and Public Relations - Issues, Strategies and Challenges

insight to the understanding by the civilian populace, communications professionals, and research scholars specializing in military public;

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The Global Public Relations Handbook

In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the;

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