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Focus Group Guidebook

Providing a general introduction to focus group research, The Focus Group Guidebook includes the appropriate reasons for using focus groups;

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Using Focus Groups In Research

: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods;

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Doing Focus Groups

Focus groups are an ever popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides practical;

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Planning Focus Groups

Author David L. Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups;

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Using Focus Groups

Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups;

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Using Focus Groups

Drawing on the authors' 30 years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups;

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Successful Focus Groups

de Methodologie Sociologique Anyone who is considering using focus group interviews as a tool in social science research or as a means to develop;

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Focus Group Research

on the history of focus groups then document the best practices in conducting a study using them. They also provide valuable advice on how;

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Focus Group Research

on the history of focus groups then document the best practices in conducting a study using them. They also provide valuable advice on how;

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Making Workshops Work

Business psychologist Rob Yeung shows how to facilitate excellent workshops and focus groups using various techniques, tips and motivators.;

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Focus Groups

Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut;

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Focus Groups

The focus group is widely used to as a tool for increasing the understanding of users and their requirements, and identifying potential;

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Focus Groups

Focus Groups: From Structured Interviews to Collective Conversations is a conceptual and practical introduction to focus group. As the;

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Focus Groups

Focus Groups: Culturally Responsive Approaches for Qualitative Inquiry and Program Evaluation takes an in-depth look at how culturally;

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Focus Groups: From Structured Interviews to Collective Conversations

Focus Groups: From Structured Interviews to Collective Conversations is a conceptual and practical introduction to focus group. As the;

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Focus Group Interviews in Education and Psychology

pitfalls of using the focus group interview methodology. --Thomas M. Archer, The Ohio State University Why use focus groups in educational and;

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Focus Group Practice

happens in high-class market research focus groups and in using recent theories of interaction, for example discourse and conversation analyses;

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Focus Group Practice

happens in high-class market research focus groups and in using recent theories of interaction, for example discourse and conversation analyses;

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International Focus Group Research

on using focus groups in developing country settings. Monique M. Hennink describes the procedures and challenges of each stage;

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Essentials of Focus Groups

Focus groups are prevalent in market research, health studies, and social sciences research-but how much do you really know about the;

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Focus Groups for the Social Science Researcher

What is a focus group? Why do we use them? When should we use them? When should we not? Focus Groups for the Social Science Researcher;

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Focus Groups for the Social Science Researcher

What is a focus group? Why do we use them? When should we use them? When should we not? Focus Groups for the Social Science Researcher;

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Focus Groups

methods. . . . Useful and instructive. . . . David L. Morgan deals with a number of practical issues concerning the conduct of focus groups, such;

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The Handbook for Focus Group Research

As one of the most popular tools for gathering information in today's marketplace, focus groups require understanding of purpose and good;

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The Handbook for Focus Group Research

In 1992, over 100,000 focus groups were conducted in the United States. In an era when business survival depends on finding a market niche;

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Doing Focus Groups

A concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this;

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Dialogue in Focus Groups

In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an;

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