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The utilization of customer journey mapping in the automotive industry

to a study on the potential of Customer Journey Mapping (CJM), as a way for the marketing management to understand CEx during all interacti;

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The Journey Mapping Playbook

The Journey Mapping Playbook: A practical guide to preparing, facilitating and unlocking the value of customer journey mapping A;

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Marketing Design met Customer Journey Mapping

Marketing Design met Customer Journey Mapping is 26 november 2020 door de jury van de PIM Marketing Literatuur Prijs uitgeroepen tot beste;

Vergelijkbare producten zoals Marketing Design met Customer Journey Mapping

Marketing Design met Customer Journey Mapping

Marketing Design met Customer Journey Mapping is 26 november 2020 door de jury van de PIM Marketing Literatuur Prijs uitgeroepen tot beste;

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Marketing Design met Customer Journey Mapping - Eveline van Zeeland - Paperback (9789462763364)

Marketing Design met Customer Journey Mapping is 26 november 2020 door de jury van de PIM Marketing Literatuur Prijs uitgeroepen tot beste;

Vergelijkbare producten zoals Marketing Design met Customer Journey Mapping - Eveline van Zeeland - Paperback (9789462763364)

Automotive Product Development

and by taking into account many issues facing the auto industry such as meeting government safety, emissions and fuel economy regulations;

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Automotive Product Development

and by taking into account many issues facing the auto industry such as meeting government safety, emissions and fuel economy regulations;

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Resource-aware Automotive Control Systems Design

As the automotive industry faces into the smart era through advances in sensing, computation, storage, communication, and actuation;

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Automotive Service Management

service managers--including customer relations, legal issues, safety, marketing and merchandising. Written in a conversational tone, each topic;

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100 Practical Ways to Improve Customer Experience

customer journey. By ensuring that the customer remains the key focus, companies can identify areas in need of improvement and implement relevant;

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100 Practical Ways to Improve Customer Experience

customer journey. By ensuring that the customer remains the key focus, companies can identify areas in need of improvement and implement relevant;

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Social-Media-Kommunikation entlang der Customer Journey

der Customer Journey erfolgsorientiert gesteuert werden. Grundlage ist ein Customer Journey Mapping, das alle Beruhrungspunkte der Kunden entlang ihrer;

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Environmental Issues in Automotive Industry

The automotive industry is one of the most environmental aware manufacturing sectors. Product take-back regulations influence design;

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B2B Customer Experience

Experience is divided into five parts to walk readers through the journey of planning, mapping, structuring, implementing and controlling an;

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Dependent Growth

This book offers a critical analysis of recent developments in the automotive industry of East-Central Europe (ECE). Economists, industry;

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The Service Consultant

businesses servicing the driving public. Coverage examines communications specific to customer relations and sales as well as internal communications;

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Transform Customer Experience

dimensions of diversity in the customer base • Outlines customer journey mapping • Discusses the implications of customers;

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Energy Consumption and Autonomous Driving

driving. The target audience primarily comprises industry leaders and research experts in the automotive industry.;

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TARP on the U.S. Automotive Industry

While it remains too early to tell whether Treasury's intervention in and reshaping of the U.S. automotive industry will prove to be a;

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The Global Automotive Industry

The automotive industry is still one of the world's largest manufacturing sectors, but it suffers from being very technology-focused as;

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Like I See It

Simply Selling More Cars Won't Be Enough: Revolutionizing the Retail Automotive Industry Dale Pollak believes that the;

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Automotive Audits

customer specific requirements, ISO standards, and Industry specifications. This book covers both the mandated documents and records that are;

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Handboek conversie & customer journey mapping

, is daarbij onontbeerlijk. Daarom schreef Patrick Petersen het Handboek Conversie & Customer Journey Mapping. Het praktische Handboek Conversie;

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Plastics in the Automotive Industry

A survey of the role of plastics materials in the motor industry. It discusses progress in the different sectors of automotive engineering;

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Measurement of Sensory and Cultural Influences on Haptic Quality Perception of Vehicle Interiors

the perceived quality. For several years now, this trend has been also present in the automotive industry. Currently, the perceived quality;

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The Automotive Industry in an Era of Eco-Austerity

personalised products and services have become the norm. Peter Wells presents an intriguing analysis of how the automotive industry can find ways;

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The 30th SIAR International Congress of Automotive and Transport Engineering

. Authors of the papers selected for this book are experts from research, industry and universities, coming from different countries. The overall;

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