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Consumer Voice

. In defining the equalizing and democratic relationship between ordinary consumers and corporations, or any other regular company, the book highlights;

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Food and Experiential Marketing

Pleasure plays a significant but often neglected role in the creation of consumer wellbeing and the relationship between the food;

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Consumer Behavior over the Life Course

, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and;

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Fashion Branding and Consumer Behaviors

Fashion Branding and Consumer Behaviors presents eye-opening theory, literature review and original research on the mutual influence;

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Fashion Branding and Consumer Behaviors

Fashion Branding and Consumer Behaviors presents eye-opening theory, literature review and original research on the mutual influence;

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Relationship Marketing

The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction;

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Economic Growth and Environmental Policy

modelling to study the interactions between economic growth, environmental policy and tax reform. He incorporates pollution and abatement;

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Air Pollution Meteorology

pollution and meteorology, the book provides a compendium of realistic examples of air pollution behaviour. After commencing with a general survey;

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Rating Professors Online

teacher-student relationship as developments in technology have altered consumer behaviors. While consumers at large rely more and more on web;

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Rating Professors Online

teacher-student relationship as developments in technology have altered consumer behaviors. While consumers at large rely more and more on web;

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Innovative Research in Transportation Infrastructure

traffic congestion, air pollution, traffic fatalities and injuries, and petroleum dependence. At the same time, the increased use of hybrid and;

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Design Thinking for Food Well-Being

, methodological, and theoretical contributions, which examine the art of designing innovative food experiences, this edited book explores the relationship;

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Air Pollution Modellng and its Application XXIV

the relationship between air quality and human health and the effects of climate change on air quality. The work is comprised of selected;

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Consumer Behavior

services is termed as consumer behavior. It also studies the consumer's mental, behavioral and emotional responses that precede or follow such;

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The Management of Consumer Credit

operate and discusses the relationship between the strategic objectives set by senior management and the operational strategies employed by credit;

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The Gender and Consumer Culture Reader

of analyzing the relationships between gender and consumer culture, these essays analyze the liberatory and oppressive nature of consumer culture;

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Transformative Consumer Research for Personal and Collective Well-Being

empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities, among others. In 2005 the;

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Transformative Consumer Research for Personal and Collective Well-Being

empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities, among others. In 2005;

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Generation Y in Consumer and Labour Markets

Generation Y in Consumer and Labour Markets explores the role of people born in the late 1970s and 1980s as consumers and coworkers in an;

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Generation Y in Consumer and Labour Markets

Generation Y in Consumer and Labour Markets explores the role of people born in the late 1970s and 1980s as consumers and coworkers in an;

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Current Perspectives on Consumer Psychology

psychology, and have knowledge of practices about consumer psychology. The concept of consumer psychology, which constitutes a new agenda;

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Responsible Citizens and Sustainable Consumer Behaviour

modified. First, acknowledging that a profile of the responsible consumer does not exist since all of us can be more or less sustainable and;

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Responsible Citizens and Sustainable Consumer Behavior

modified. First, acknowledging that a profile of the responsible consumer does not exist since all of us can be more or less sustainable and;

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Spend Shift

Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D'Antonio document the rise of a vibrant, values;

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