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The Psychology of Consumer Profiling in a Digital Age

consumers has been regarded as a valuable adjunct to standard geo-demographic definitions of market segments. The Psychology and Consumer;

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The Psychology of Consumer Profiling in a Digital Age

consumers has been regarded as a valuable adjunct to standard geo-demographic definitions of market segments. The Psychology and Consumer;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

via the internet. Leveraging Consumer Behavior and Psychology in the Digital Economy is a pivotal reference source that provides current;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

via the internet. Leveraging Consumer Behavior and Psychology in the Digital Economy is a pivotal reference source that provides current;

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The Dark Side of Social Media

The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing;

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The Dark Side of Social Media

The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing;

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The Routledge Companion to Digital Consumption

the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often;

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The Routledge Companion to Digital Consumption

the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often;

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Media Psychology

useful to students and researchers of psychology, media psychology, mass-communication, consumer behavior, digital marketing, corporate;

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Media Psychology

useful to students and researchers of psychology, media psychology, mass-communication, consumer behavior, digital marketing, corporate;

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The Fluid Consumer

The Fluid Consumer provides a detailed analysis of the consumer and retail industry's profound shifts in the digital era. The book looks;

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Novel Techniques in Sensory Characterization and Consumer Profiling

book to assemble the details of the latest advances. Novel Techniques in Sensory Characterization and Consumer Profiling provides a;

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Novel Techniques in Sensory Characterization and Consumer Profiling

book to assemble the details of the latest advances. Novel Techniques in Sensory Characterization and Consumer Profiling provides a;

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The Aging Consumer: Perspectives from Psychology and Marketing

The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior;

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Consumer Informatics and Digital Health

, social, and policy issues driving digital health today and in the foreseeable future. Consumer Informatics and Digital Health presents the;

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Consumer Voice

This book proposes a new type of consumer called a voicing consumer, or a voicesumer. This type of consumer is shaping our markets and;

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Quantitative Research Methods in Consumer Psychology

Quantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validity and reliability;

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Quantitative Research Methods in Consumer Psychology

Quantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validity and reliability;

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Current Perspectives on Consumer Psychology

psychology, and have knowledge of practices about consumer psychology. The concept of consumer psychology, which constitutes a new agenda;

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The Aging Consumer

The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior;

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Children's Film in the Digital Age

Children's Film in the Digital Age: Essays on Audience, Adaptation and Consumer Culture consists of essays by scholars who engage in the;

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Digital Piracy

, music publishing, movie piracy, and changes in consumer behaviour. This book offers a new perspective to the growing literature on cybercrime;

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Digital Piracy

, music publishing, movie piracy, and changes in consumer behaviour. This book offers a new perspective to the growing literature on cybercrime;

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Consumer Psychology

This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and;

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Psychology of the Digital Age

improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental;

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Psychology of the Digital Age

improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental;

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Social Psychology and Theories of Consumer Culture

Social Psychology and Theories of Consumer Culture: A Political Economy Perspective presents a critical analysis of the leading positions;

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