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The Definitive Guide to Media Business and Journalism: Product Book 2

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The Product Manager's Desk Reference, Third Edition

is here to stay. That means the pace of business change will only increase and competitive forces will challenge you, and your role as a product;

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In Print

In Print is the definitive guide to the world of print from the Guardian's team of specialized media journalists. A comprehensive;

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Brand Journalism

practical approach to the subject, showing journalists and journalism students how they can apply their skills to working for a brand, and showing;

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Brand Journalism

approach to the subject, showing journalists and journalism students how they can apply their skills to working for a brand, and showing those who;

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Business Journalism

perspectives and analysing these in relation to critical political economic theory, the book explores failures of business journalism through the;

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Business Journalism

perspectives and analysing these in relation to critical political economic theory, the book explores failures of business journalism through the;

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On Air

techniquesContributions by key industry figuresContact details and key personnelThe Guardian Guide to Broadcast Journalism is the first stop for anyone who craves;

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The Future of Journalism

media, and an increasingly frenzied search for new business strategies to resource a sustainable journalism, while triggering concerns about the;

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The Future of Journalism

media, and an increasingly frenzied search for new business strategies to resource a sustainable journalism, while triggering concerns about the;

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Show Me the Money

Show Me the Money is the definitive business journalism textbook that offers hands-on advice and examples on doing the job of a business;

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Entrepreneurial journalism in greater China and Southeast Asia

Exploring startup journalism and digital media platform trends in China, Taiwan and Southeast Asia, this book offers a practical insight;

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Entrepreneurial journalism in greater China and Southeast Asia

Exploring startup journalism and digital media platform trends in China, Taiwan and Southeast Asia, this book offers a practical insight;

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Crystal Reports XI Official Guide

The authorized guide to the latest edition of the #1 business intelligence software product - Crystal Reports. More than 16 million;

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The Entrepreneurial Journalist's Toolkit

Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers;

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The Entrepreneurial Journalist's Toolkit

Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers;

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Social Media for Journalists

essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring;

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Sports Journalism

updated second edition, including important new material on social media and the rise of on-line journalism, this is still the only book to;

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Sports Journalism

updated second edition, including important new material on social media and the rise of on-line journalism, this is still the only book to;

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Principles of Convergent Journalism

repurpose broadcast and print news for the internet and how to incorporate convergent journalism techniques into other emerging media. NEW TO;

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Journalism Research That Matters

, Google, and declining levels of popular trust in the media have been major contributors to this situation. Simultaneously, the closure of local;

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Getting Entrepreneurial!

into a great business, and grow that business to maturity. Author Larry Farrell gives you the secrets of the world's greatest entrepreneurs;

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Sports Journalism

industry. This book is a complete guide to the practice of sports journalism across all platforms: print, online, radio, television and social;

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Peace Journalism, War and Conflict Resolution

and campaigners in the field of peace journalism. Mainstream media tend to promote the interests of the military and governments in their;

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Peace Journalism, War and Conflict Resolution

and campaigners in the field of peace journalism. Mainstream media tend to promote the interests of the military and governments in their;

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A Quick Guide to Writing Business Stories

Business journalism is of critical importance to society, though it may appear to some that it concerns only big business and big investors;

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Power Performance: Multimedia Storytelling for Journalism and Public Relations

This book is a unique and definitive guide to the skills necessary for on-camera journalism and offers an invaluable behind-the-scenes look;

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