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Brand Journalism

Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first;

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Brand Journalism

Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first;

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Bernard Shaw, W. T. Stead, and the New Journalism

brand of New Journalism, his responses to the popular press' portrayals of high profile historical crises are examined, while other examples;

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Managing Organizational Crisis and Brand Trauma

may trigger brand trauma. The author discusses both organizational and brand trauma with models and illustrations. Those in journalism, law;

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Environmental Communication and Travel Journalism

Travel journalism about natural attractions is environmental communication at the cusp of consumerism and concern. Countries and regions;

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Environmental Communication and Travel Journalism

Travel journalism about natural attractions is environmental communication at the cusp of consumerism and concern. Countries and regions;

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Fashion Journalism

- from journalism to branded content, and from individual content creation to editorial for fashion brands. It explores their common practices;

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Fashion Journalism

- from journalism to branded content, and from individual content creation to editorial for fashion brands. It explores their common practices;

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Powerful B2B Content

Guarantee your content marketing engages customers, builds trust and converts more, with this unique guide to using brand journalism to;

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Powerful B2B Content

Guarantee your content marketing engages customers, builds trust and converts more, with this unique guide to using brand journalism to;

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Pleasures of the Prose

Humour, so much a part of everyday communication and the pleasure of media consumption, has been strangely marginalised in journalism;

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George Newnes and the New Journalism in Britain, 1880 1910

photographic reproduction, and in the redefinition of both political and sporting journalism. His publications were shaped by his own distinctive brand;

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George Newnes and the New Journalism in Britain, 1880 1910

photographic reproduction, and in the redefinition of both political and sporting journalism. His publications were shaped by his own distinctive brand;

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Multimedia Journalism

Wordpress building apps for smartphones and tablets building a personal brand and developing a specialism long-form video journalism, audio and;

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Multimedia Journalism

Wordpress building apps for smartphones and tablets building a personal brand and developing a specialism long-form video journalism, audio and;

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The New News

. The text includes comprehensive coverage of key digital and multimedia competencies - capturing multimedia content, doing data journalism;

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The New News

. The text includes comprehensive coverage of key digital and multimedia competencies - capturing multimedia content, doing data journalism;

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Social Media for Journalists

essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring;

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Cross-continental Views on Journalistic Skills

This book considers the role journalism education plays in coping with a changing media landscape. It looks at how journalists can empower;

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Cross-Continental Views on Journalistic Skills

This book considers the role journalism education plays in coping with a changing media landscape. It looks at how journalists can empower;

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Writing Tools

Peter Clark, America's most influential writing teacher, whittled down almost thirty years of experience in journalism, writing, and teaching;

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Convenient Criticism

suppression of journalism to its manipulation. One positive consequence of these practices has been to invigorate television journalists' unique brand;

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As Democracy Goes, So Does Journalism

This book explores the symbiotic relationship between various models of democracy and journalism, including liberal democracy and trustee;

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Principles of Journalism

The production and distribution of reports on recent events is referred to as journalism. It includes the methods of gathering information;

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Journalism Studies: A Critical Introduction

As the world of politics and public affairs has gradually changed beyond recognition over the past two decades, journalism too has been;

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Journalism Studies: A Critical Introduction

As the world of politics and public affairs has gradually changed beyond recognition over the past two decades, journalism too has been;

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Theories of Journalism in a Digital Age

Given the interdisciplinary nature of digital journalism studies and the increasingly blurred boundaries of journalism, there is a need;

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