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Strategic Planning, Marketing & Public Relations, and Fund-Raising in Higher Education

of higher educational administration: strategic planning, marketing and public relations, and fundraising. They offer their own perspectives;

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New Strategies in Higher Education Marketing

including perceptions and proper application of marketing in higher education; fund raising; public relations; coordination of intra-organizational;

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New Strategies in Higher Education Marketing

including perceptions and proper application of marketing in higher education; fund raising; public relations; coordination of intra-organizational;

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How to Market Your School

, and fund raising. Although written for public school administrators, the book is equally applicable to private and charter schools.;

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How to Market Your School

, and fund raising. Although written for public school administrators, the book is equally applicable to private and charter schools.;

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How to Start a Home-Based Event Planning Business

issues, and education and training for weddings, corporate events, and nonprofit and fund-raising events.;

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Principles of Sport Administration

concepts, program promotion, and public relations. Section IV covers external administration aspects including fund-raising, risk management, and;

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The Fisher Howe Set

nonprofit board member-including such topics as how to approve the mission, long-range planning, fund raising, and selection and evaluation of the;

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Strategic Marketing of Higher Education in Africa

is unique in providing a composite overview of strategic marketing and brand communications of higher education institutions in Africa. It;

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Fund Raising and Public Relations

This is the first scholarly work to place the function of fund raising within the field of public relations, redefining it as a;

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Fund Raising and Public Relations

This is the first scholarly work to place the function of fund raising within the field of public relations, redefining it as a;

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Philanthropy and American Higher Education

Philanthropy and American Higher Education provides higher education professionals, leaders and scholars with a thoughtful, comprehensive;

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Predatory Marketing

Explores the buying habits of the American consumer while offering advertising, public relations, customer service, and strategic planning;

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What Ever Happened to the Faculty? - Drift and Decision in Higher Education

In this provocative work, Mary Burgan surveys the deterioration of faculty influence in higher education. From campus planning, curriculum;

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Strategic Planning for Public Relations

This text offers step-by-step processes for strategic communication activities, including planning, research, implementation and evaluation;

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Fund Raising

the evaluation of program effectiveness, policies and procedures for public solicitation, the fund raising environmental audit, matching gift;

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Strategic Communication

practice steps involved in researching, planning, writing and implementing a communication strategy. This book links strategic communication;

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Strategic Brand Management in Higher Education

the critical elements of strategic brand management, gain insights into the planning process of higher education branding, and gain a solid;

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Strategic Planning in Higher Education

models for assessing strategic planning in higher education institutions. This study endeavors to shed some much-needed light on how higher;

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Effective Fund-Raising Management

. During the last decade, fund-raising education moved into the formal classroom and away from an apprenticeship tradition of senior practitioners;

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Effective Fund-Raising Management

. During the last decade, fund-raising education moved into the formal classroom and away from an apprenticeship tradition of senior practitioners;

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Critical Issues in Fund Raising (AFP/Wiley Fund Development Series)

Many forces from demographics to politics to business trends shape the nonprofit sector and the practice of fund-raising, but little;

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Successful Fund Raising for Higher Education

Successful Fund Raising is a compilation of essays by university presidents and chief advancement officers who share their fundraising;

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Organization and Administration in Higher Education

Situating strategic planning and budgeting within the organization and administration of higher education institutions, this text provides;

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Organization and Administration in Higher Education

Situating strategic planning and budgeting within the organization and administration of higher education institutions, this text provides;

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Institutional Advancement

Institutional Advancement comprehensively reviews and evaluates the published empirical research on advancement in higher education of the;

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Institutional Advancement

Institutional Advancement comprehensively reviews and evaluates the published empirical research on advancement in higher education of the;

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