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Rural Marketing

This revised edition comprehensively covers the fundamental aspects of rural marketing with practical examples and cases.;

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Marketing Rural Tourism Experience and Enterprise

Rural tourism marketing is a subject that remains significantly under-researched. Gunjan Saxena seeks to encourage a fuller understanding;

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Food Agri Culture and Tourism

This book will be a valuable source of information for those concerned with rural and farm tourism, sustainable tourism and the marketing;

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Rural Tourism and Enterprise

and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business;

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Rural Tourism and Enterprise

and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business;

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Agro-Product Markets and Rural Development

This book is well suited to rural development experts, Development workers, university students who seek to familiarize and get involved;

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The Business of Rural Tourism

This text explores the business opportunities and challenges associated with the development and management of tourism in a rural;

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Consumer Behaviour & Rural Marketing in India

enhanced awareness, information technology, and, more importantly, governmental intervention through legislations. India's rural consumers account;

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China's Rural Market Development in the Reform Era

The rural market in China is not only the venue where 60 per cent of the country's 1.3 billion inhabitants buy their daily necessities and;

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China's Rural Market Development in the Reform Era

The rural market in China is not only the venue where 60 per cent of the country's 1.3 billion inhabitants buy their daily necessities and;

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Rural Transport and Traction Enterprises for Improved Livelihoods

in rural areas. It considers the benefits that can arise from such enterprises, not only for smallholders themselves, but also to local communities;

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Contraceptive Social Marketing

were serving the rural consumer. Moreover, out of the 1,200 sales localities 65 percent of them were urban localities while the rest 35 percent;

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Rural Sociologists at Work

This collection of original chapters, written by prominent social scientists, elucidates the theory and practice of contemporary rural;

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Rural Revival?

How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia;

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Rural Revival?

How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia;

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Rural Sociologists at Work

This collection of original chapters, written by prominent social scientists, elucidates the theory and practice of contemporary rural;

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GRAM BIMA Rural Insurance

was the rural markets that saved India in the time of Recession. Eminent Professor Dr. C.K.Prahlad also indicated the importance of Marketing at;

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Marketing and Social Structure in Rural China

This three-part study, originally published in consecutive issues of the Journal of Asian Studies, h;...

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New Directions in Rural Tourism

Although there has been an increasing interest in rural tourism in terms of research, training and teaching in recent years, its;

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New Directions in Rural Tourism

Although there has been an increasing interest in rural tourism in terms of research, training and teaching in recent years, its;

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Small African Towns - between Rural Networks and Urban Hierarchies

. Research was focused on fieldwork in Kenya, Tanzania, Uganda, Zimbabwe and Bangladesh, examining rural small towns serving rural hinterlands. Areas;

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Small African Towns - between Rural Networks and Urban Hierarchies

. Research was focused on fieldwork in Kenya, Tanzania, Uganda, Zimbabwe and Bangladesh, examining rural small towns serving rural hinterlands. Areas;

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Industrialisation and Rural Livelihoods in China

Since the mid-1990s, agricultural industrialisation (AI) has been advocated in China to promote rural development by integrating;

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Industrialisation and Rural Livelihoods in China

Since the mid-1990s, agricultural industrialisation (AI) has been advocated in China to promote rural development by integrating;

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The Rural Economy and the British Countryside

Mention of the British countryside commonly evokes visions of pastoral contentment; but the nature of rural Britain has changed;

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The Rural Economy and the British Countryside

Mention of the British countryside commonly evokes visions of pastoral contentment; but the nature of rural Britain has changed;

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Competitive approaches used by rural saccos in Kenya

, rural and urban Saccos and Micro-Finance institutions that offer homogeneous as well as differentiated financial products and services. The said;

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