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Media Analysis Techniques

Media Analysis Techniques, Third Edition begins by examining four techniques of media interpretation that the author;

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Media Analysis Techniques

Media Analysis Techniques, Third Edition begins by examining four techniques of media interpretation that the author considers critical for;

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Media Planning Workbook

This book helps your students master the skills and techniques needed to research, plan, and buy advertising media. By working through;

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Applied Analysis of Composite Media

Applied Analysis of Composite Media: Analytical and Computational Approaches presents formulas and techniques that can used to study 2D and;

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Time-domain Optics of Ultrashort Waveforms

unusual interactions between ultra-short transient signals and these media. Techniques based on such interactions find use in materials analysis;

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Analyzing the Social Web

and social media, like Facebook, Twitter, and Foursquare. Access and analysis of this public data about people and their connections to one;

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Empowering Human Dynamics Research with Social Media and Geospatial Data Analytics

This book discusses theoretical backgrounds, techniques and methodologies, and applications of the current state-of-the-art human dynamics;

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Sourcebook for Political Communication Research

comprehensive source for state-of-the-art/field research methods, measures, and analytical techniques in the field of political communication. The;

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Introduction to Social Media Investigation

presents an overview of social media and discusses special skills and techniques to use when conducting investigations. The book features hands-on;

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Public Relations

analysis and explanation of a full range of modern PR techniques, spanning both inhouse and agency practice. The text has involved fundamental;

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Public Relations

analysis and explanation of a full range of modern PR techniques, spanning both inhouse and agency practice. The text has involved fundamental;

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Social Network Analysis

With a new chapter on social media, new worked examples and better addressing the needs of the newcomer (whilst still remaining;

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Cybermetric Techniques to Evaluate Organizations Using Web-Based Data

Cybermetric Techniques to Evaluate Organizations Using Web-Based Data proposes a complete and multifaceted analysis model, integrating;

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Media Research Techniques

the tradition of providing students with a clearly written, user-friendly, hands-on guide to media research techniques with the long-awaited;

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Girls' Sexualities and the Media

minorities, and girls from non-U.S. settings. The use of ethnographic data, in conjunction with media analysis techniques, provides a unique approach;

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Girls' Sexualities and the Media

minorities, and girls from non-U.S. settings. The use of ethnographic data, in conjunction with media analysis techniques, provides a unique approach;

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Sourcebook for Political Communication Research

, statistical analysis, and measurement issues. It also includes such innovations as the use of advanced statistical techniques, and addresses digital;

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The New Science Literacy

This work defines "literacy in science" as encompassing speaking, listening, and media analysis. In chapters devoted to each of these;

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Politics and Big Data

representation among social media users can produce inaccurate forecasts of final polls. Reviewing the different techniques employed using social media;

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Politics and Big Data

representation among social media users can produce inaccurate forecasts of final polls. Reviewing the different techniques employed using social media;

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Cultural Techniques

-referential symbolic practices like reading, writing, counting, or image-making. The analysis of artifacts as cultural techniques emphasizes their;

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Analysis of Transport Phenomena

Analysis of Transport Phenomena is intended mainly as a text for graduate-level courses in transport phenomena for chemical engineers;

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On Message

To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings;

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On Message

To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings;

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Mastering Social Media Mining with R

with experience in data analysis who are interested in mining social media data will find this book useful. What You Will Learn * Access;

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Multimedia Content Analysis

analysis. As research has progressed, it has become clear that this field has to appeal to other disciplines such as psycho-physics, media;

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Linking Discourse Studies to Professional Practice

studies on spoken and written discourse using various analysis techniques, and the authors discuss how they could best engage professional;

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