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Mass Customisation in Sports

Mass Customisation in Sports;

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Mass Customisation

of Abbreviations Executive Summary 1.Introduction - Background, Rationale, Aims 2.The Concept of Mass Customisation 2.1History and Development 2.2Consumers;

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Handbook of Sports and Media

This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-comi;...

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Handbook of Sports and Media

This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-comi;...

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Sports on Television

In Sports on Television, Dennis Deninger provides an all-encompassing view of the sports television ;...

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Principles of Marketing

shift from transactions to relationships, one-to-one marketing and mass customisation, changes in the role and organization of the marketing;

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Principles of Marketing

shift from transactions to relationships, one-to-one marketing and mass customisation, changes in the role and organization of the marketing;

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Sports Talk

Sports infiltrate nearly every aspect of our society--mass media, the economy, our bonds with friend;...

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Die Rhetorik des Spitzensports

It is only through communication that physical activity becomes sport. Sport as anactivity bec;...

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Amateurs and Professionals in Post-War British Sport

The pressures and demands of professionalism and commercialization have transformed Britain's sports;...

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Nutrition and Enhanced Sports Performance

Nutrition and Enhanced Sports Performance: Muscle Building, Endurance and Strength, Second Editi;...

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Forensic Applications of Mass Spectrometry

Forensic Applications of Mass Spectrometry combines the most current developments in applications of;...

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Campus, Brand, and Circus

Campus, Brand, and Circus: A Social History of College Sports provides students with a historical pe;...

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Marketing

Management: PRM Gains New Lease of Life; Mass Customisation and Personalisation: One-to-One Customer Approach on a Mass Scale; Strategic Creation;

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Sports Development

Sports development is an important emerging field of academic study with a distinctive contributi;...

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Performance Anxiety

Performance Anxiety analyses the efforts of German elites, from 1890 to 1945, to raise the productiv;...

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The European Union

The EUSB (European Sports Badge) is meant to target a large audience through popular sports. Modern ;...

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Culture & Customisation

This charming book, packed with unique artwork and engaging photographs, celebrates scooter mania. I;...

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Giving The Game Away

This volume provides a review of the social significance of one of the few common global mass cultur;...

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Sport in Britain

In this volume, which was originally published in 1989, nine distinguished historians look at the or;...

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IEBM Handbook of Information Technology in Business

of IT/S are covered, including such subjects as mass customisation, extranets and intranets, e-commerce, smart cards, disaster recovery and;

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The Science of Tennis

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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The Science of Swimming

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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The Science of Athletics

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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The Science of Football

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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The Science of Ice Hockey

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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The Science of Cricket

How you ever wondered how to score a glorious goal make a perfect pass or hit a winning wicket By lo;...

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