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Marketing Channels and Supply Chain Networks in North America: A Historical Analysis

This book provides a rare historical analysis on the development and importance of marketing channels to Supply Chain Management (SCM;

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Marketing Management

networks, hybrid channels, supply chain management, segmentation, targeting, positioning, and integrated marketing communications.

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Dual-Channel Supply Chain Decisions with Risk-Averse Behavior

optimal decisions for multiple players in dual-channel supply chain contexts. Within changing and uncertain operation environments, business;

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Principles of Global Supply Chain Management

operations be managed? How is a sustainable and innovative supply chain structure created? Comparative practical case studies from Asia, North;

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Principles and Practice of Supply Chain Management

businesses are essential for the movement of products and services in a supply chain. It ideally involves collaboration between buyers and sellers;

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Supply Chain Management PNIE

For undergraduate or MBA courses in Supply Chain Management. This text takes a strategic, managerial, and cross-functional view;

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Logistics & Supply Chain Management

of supply chain networks helps businesses cut costs and enhance customer value. This updated 5th edition is a clear guide to all the key topics;

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Design and Analysis of Closed-Loop Supply Chain Networks

Closed loop supply chains and their management have become mandatory for firms to stay competitive and profitable. This book provides;

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Business Models and ICT Technologies for the Fashion Supply Chain

series represents a targeted response to the growing need for research that reports and debates supply chain business models and technologies;

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Business Marketing Management

Providing a complete treatment of business-to-business marketing, this text captures and integrates developments in market analysis;

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Supply Chains and Total Product Systems

systems. This work: demonstrates the strategic relevance of managing supply chains and supply networks to organizational performance and to a;

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Supply Chains and Total Product Systems

systems. It demonstrates the strategic relevance of managing supply chains and supply networks to organizational performance and to a range;

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Supply Chain Management for Sustainable Food Networks

networks. It includes a brief description about precision agriculture, Sustainable Agri-food Supply Chain Management, agricultural waste management;

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Global Supply Chains Evaluating Regions

,warehousing, logistics, distribution, and sales. Co-written by renowned experts in global supply chain management, this book presents a systematic;

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The Agro-Food Chains and Networks for Development

opportunities and constraints that supply-chain integration can offer for stimulating rural development.;

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Simulation Modeling and Benefit-Cost Analysis for Technology Adoption

Supply chain coordination and shipping conditions have a substantial impact on food quality of produce supply chains, especially when;

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Supply Chain Management for Sustainable Food Networks

provides an up-to-date and interdisciplinary framework for designing and operating sustainable supply chains for agri-food products. Focus is given;

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Supply Chain Networks and Business Process Orientation: Advanced Strategies and Best Practices

an effective supply chain network. Prescriptive benchmarking models illustrate proven strategies, tactics, and methods for achieving a;

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Marketing and Supply Chain Management

Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain;

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Marketing and Supply Chain Management

Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain;

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Supply Chain Management

Based on in-depth interviews with top supply chain executives in twenty companies and a thorough review of supply chain management research;

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Global Supply Chain and Operations Management

This textbook presents global supply chain and operations management from a comprehensive perspective, combining value creation networks;

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Supply Chain Management

Managing supply chains has become one of the most complex processes that organizations have to implement and manage. In the 16 chapters;

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Business Marketing Management

, relationship management, supply chain management, marketing strategy development, and electronic commerce. Presenting a managerial rather than;

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Marketing and Logistics Led Organizations

single supply chain has been replaced by an integrated multi-channel approach. The authors therefore examine how to optimise profit and control;

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Global Supply Chain Ecosystems

Twenty-first-century supply chains have evolved into world-wide inter-connected supply-and-demand networks comprising vastly more complex;

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Global Supply Chain Ecosystems

Twenty-first-century supply chains have evolved into world-wide inter-connected supply-and-demand networks comprising vastly more complex;

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