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Corporate Communication through Social Media: Strategies for Managing Reputation

of social-mediated communication and implications for reputation management * International focus with contemporary (and classic) examples and;

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Corporate Communication through Social Media

practice of social-mediated communication and implications for reputation management International focus with contemporary (and classic;

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Reputation Management

fourth edition is updated throughout, including: new social media management techniques for the evolving age of digital media, and perspectives;

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Reputation Management

fourth edition is updated throughout, including: new social media management techniques for the evolving age of digital media, and perspectives;

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Reputation Management

students in public relations and corporate communication, as well as for CEOs and other leaders. It rests on the premise that reputation can be;

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The Handbook of Communication and Corporate Reputation

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley;

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The Handbook of Communication and Corporate Reputation

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley;

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Corporate Branding in Facebook Fan Pages

. Considering that reputation is essentially the long-term image of a brand, we suggest strategies for improving this image in the short term by;

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Managing Corporate Social Responsibility

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing;

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Managing Corporate Social Responsibility

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing;

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Social Media Strategies For Professionals And Their Firms

in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new;

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Corporate Reputation and Competitiveness

improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for;

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Corporate Reputation and Competitiveness

improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for;

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Integrating Corporate Communications

; corporate communication and media; corporate communication and measurement; and corporate communication and business structure. A major resource for;

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Corporate Conversations

communicate bad news * managing employee-to-employee communication * how to measure the impact of internal communications With valuable strategies for;

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CIM 12 Managing Corporate Reputation

As the Official Educational Publisher for CIM, all BPP Learning Media materials are written or reviewed by a CIM examiner or a CIM;

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Corporate Communication

corporate communication draws on public affairs, marketing and social media in its strategic planning Emphasizes the critical importance;

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The Business Etiquette Bible

efforts, marketing/ad campaigns, e-mails, job searches and more. Features: New Rules for Online Communications Public Relations (PR), Social Media;

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Media Strategies

Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to;

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IABC Handbk Organizational Communication

; international and multicultural communication issues; generational issues; mixing traditional and social media; government relations; reputation;

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Handbook Of Communication And Corporate Social Responsibilit

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and;

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Hndbk Of Comunicati & Corporate Social

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and;

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Digital Dilemmas

communicate with stakeholders. This book provides a systematic framework for analyzing these ethical dilemmas in social media using the Navigation;

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Crisis Communication

, reputation and relationships. Covering all stages of crisis communication, from pre-crisis to post-crisis, stakeholder engagement is analysed through;

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Media Strategies

Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to;

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