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Public Relations Strategy, Theory, and Cases

Presenting a robust introduction to public relations strategy, this book helps readers explore their perceptions of what strategy is or;

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Public Relations Strategy, Theory, and Cases

Presenting a robust introduction to public relations strategy, this book helps readers explore their perceptions of what strategy is or;

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Writing Winning Proposals

Writing Winning Proposals: Public Relations Cases teaches students, as well as practitioners, how to conceptualize and write public;

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Strategic Planning for Public Relations

strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns;

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Strategic Planning for Public Relations

strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns;

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Cases in Public Relations Strategy

This practical, client-oriented text shows students how to systematically evaluate and adapt to the ;...

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Public Relations Online

graduate courses in Public Relations strategies and practices such as Public Relations Cases, Public Relations Management, Public Relations;

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Cases in Public Relations

Cases in Public Relations presents the diversity of public relations practice in today's complex world, offering the most contemporary and;

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Public Relations Strategy

Internet are changing organizational PR strategy. This new and updated version of Public Relations Strategy explains how PR lies at the heart;

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Public Relations in Local Government

This book will show you how to develop a positive public relations strategy, it will allow you to: understand the operation;

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Cases in Public Relations Management

Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage;

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Pragmatic Strategy

the ideals of Truth, Reason and Progress, it is now regaining influence in public policy, international relations and business strategy. But;

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Neo-PR

thinking. Using a series of recent and prevalent public relations cases, he then shines new light on different ways public relations can and must;

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Cases in Public Relations Management

Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that;

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Strategic Communication

practice steps involved in researching, planning, writing and implementing a communication strategy. This book links strategic communication;

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Corporate Public Relations

landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public;

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Corporate Public Relations

landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public;

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Strategic Silence

Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use;

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Strategic Silence

Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use;

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Deconstructing Public Relations

of text and knowledge. Intended for public relations scholars and students in public relations cases/campaigns, public relations criticism;

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Deconstructing Public Relations

of text and knowledge. Intended for public relations scholars and students in public relations cases/campaigns, public relations criticism;

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Corporate Communication

philanthropy, government affairs and community relations. There is increased emphasis on communication strategy and four new business cases are;

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Corporate Communication

philanthropy, government affairs and community relations. There is increased emphasis on communication strategy and four new business cases are;

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Corporate Communication

philanthropy, government affairs and community relations. There is increased emphasis on communication strategy and four new business cases are;

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Corporate Communication

philanthropy, government affairs and community relations. There is increased emphasis on communication strategy and four new business cases are;

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Strategic Planning for Public Relations

of strategy to show how it directly correlates to successful public relations. The book's conversational tone and real world chapter exercises move;

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Strategic Planning for Public Relations

of strategy to show how it directly correlates to successful public relations. The book's conversational tone and real world chapter exercises move;

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