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Assessing Information Needs in the Age of the Digital Consumer

the effectiveness of their services on an ongoing basis, and for individual information consumers, to enable them better to meet their own;

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Digitalization: The Consumer in the Digital Age, E-commerce and Asymmetric Information, Chances and Risks for Small and Midsize Companies in the BtoC Retail Business

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Implementing Digital Reference Services

This comprehensive survey of current digital reference practice focuses on the theoretical and practical issues of digital reference;

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Teenagers, Sexual Health Information and the Digital Age

Teenagers, Sexual Health Information and the Digital Age examines the online resources available on teenagers, including games and;

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Community Information Needs in a Broadband Media Age

Book & DVD. This book explores community information needs in a broadband media age. In most ways today's media landscape is more vibrant;

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The Routledge Companion to Digital Consumption

the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often;

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The Routledge Companion to Digital Consumption

the perspectives needed to rethink consumer behaviour in a digital age that we are coming to take for granted and which therefore often;

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LC21

Digital information and networks challenge the core practices of libraries, archives, and all organizations with intensive information;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

With the increasing prevalence of information, communication, and technology, including social media, in the digital economy, leveraging;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

With the increasing prevalence of information, communication, and technology, including social media, in the digital economy, leveraging;

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Digital Mindchanges for CEOs

information for new mindsets - are you ready to change your old mindsets and get some fresh ones? Sanjay Sauldie, Director of the European Internet;

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The Fluid Consumer

The Fluid Consumer provides a detailed analysis of the consumer and retail industry's profound shifts in the digital era. The book looks;

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Digital and Social Media Marketing

in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and;

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The Psychology of Consumer Profiling in a Digital Age

Profiling in a Digital Age examines how this field of 'psychographics' has evolved, the different approaches to psychological segmentation;

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The Psychology of Consumer Profiling in a Digital Age

Profiling in a Digital Age examines how this field of 'psychographics' has evolved, the different approaches to psychological segmentation;

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Intelligence Analysis in the Digital Age

This book examines intelligence analysis in the digital age and demonstrates how intelligence has entered a new era. While intelligence;

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Consumer Informatics and Digital Health

, social, and policy issues driving digital health today and in the foreseeable future. Consumer Informatics and Digital Health presents the;

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Security in the Digital World

> Deeper insight into threats in the digital world This must-have guide gives up-to-date information on consumer risks and;

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International Business in the Information and Digital Age

(MNEs) in the digital and information age. A limited number of MNEs now dominate the landscape of the digital age, but almost all;

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Health Literacy and Consumer-Facing Technology

The proliferation of consumer-facing technology and personal health information technology has grown steadily over the past decade, and has;

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Solomon, M: Consumer Behavior: Buying, Having, and Being

. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age;

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Digital Business

firm to megatrends and all business sectors of the World, the digital age of information systems and digital drivers are thoroughly laid out.;

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Digital Health Information for the Consumer

information platforms which were provided to thousands of health consumers in the UK. The authors offer the first comprehensive and detailed;

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Children's Film in the Digital Age

Children's Film in the Digital Age: Essays on Audience, Adaptation and Consumer Culture consists of essays by scholars who engage in the;

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Value in a Digital World

bits of information, brand awareness and a compelling idea? In the winner takes all digital world how do you know if this idea is one;

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Advanced MIS and Digital Transformation for Increased Creativity and Innovation in Business

digital environments. In today's digital age, information needs to be managed, and MIS have the ability to transfer the information obtained by;

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Driven

is dawning, a Consumer Driven Age. Advances in technology have resulted in an ever-shrinking world, opening up a vast number of markets and the;

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