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Influencing Shopper Decisions: Unleash the Power of Your Brand to Win Customers

? What about TikTok? How do brands get shoppers to say yes in an increasingly complex, fragmented and fast-changing world? Constant change;

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Influencing Shopper Decisions

? What about TikTok? How do brands get shoppers to say yes in an increasingly complex, fragmented and fast-changing world? Constant change;

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The Laws of Brand Storytelling: Winâ and Keepâ Your Customersâ Hearts and Minds

definitive quick-reading rulebook for how to use the power of storytelling to win over customers' hearts, minds, and long-term loyalty We have;

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Shopper Marketing

decisions are not planned in advance; and, only 5 per cent of shoppers are loyal to one brand of the product group. These results show that there;

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Digital Impact

accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable;

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Conversations That Win the Complex Sale

engagement. Rather than sell your own corporate story and brand message, you need to tell customers their story-the one in which they are the heroes;

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X

giving new perspective and insights to help you win the hearts and minds of your customers. And the design of this book, along with what fills;

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Shopper Marketing and Digital Media

is a tool that can help shopper marketers of all experience levels construct campaigns that ladder up to the primary objectives for your brand;

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The Business of Choice

been learned: it shows how to use these insights to make your brand or behavior the most instinctive, intuitive, and easiest choice;

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Creating a Powerful Brand

millions instantly! By understanding and utilizing the power of social media you can be in control of your brand. In Creating a Powerful Brand;

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Shopper Economy

to interact with your brand . . . but for a price. The value of these shoppers' attention is soaring, and The Shopper Economy gives you;

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Qualitative Research Methods

perspective and insights to help you win the hearts and minds of your customers. And the design of this book, along with what fills its pages;

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Six Rules For Brand Revitalization

, create a plan to win, and execute on it! Revitalize your brand, in six steps! Learn how to...Refocus Your Entire OrganizationRestore Your Brand's;

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Influencing Up

difficulties with a boss who is uninterested in your concerns, or resistant to giving needed support. Or discover how to win the cooperation of senior;

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Whiteboard Selling Empowering Sales Thro

Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step;

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Brilliant Influence

Whatever you do in life, whatever you hope to achieve, Brilliant Influence will help you get there - with the power of influence. It shows;

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Excellence Wins

apply it to your life and career right now. Let Schulze's incredible story help you unleash the disruptive power of your true potential, beat;

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Brand DNA

, DIFFERENTIATORS, and STANDARDS upon which to create competitive advantage and build your authentic brand. It is the foundation that enables you to;

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Brand DNA

, DIFFERENTIATORS, and STANDARDS upon which to create competitive advantage and build your authentic brand. It is the foundation that enables you to;

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Brand Admiration

strategic standpoint. This book shows you how to shift the process for your brand, with practical guidance and an analytical approach.;

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The Ultimate Customer Support Executive

technology, Verghis demonstrates how to unleash the power of the customer to propel your company to new levels of success and turbo-charge your;

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Fundamentals of Retailing and Shopper Marketing

easy to read and teaches you how to transfer your know-how to your own brand, marketing strategy, student assignment or retail environment.;

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Little Brand Book

you exactly how to thrive in business, life, and relationships. Take the Brand Boss personality test to reveal your specific archetype and;

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What Great Brands Know

that will help your brand come to life and fresh approaches you can immediately apply to both your business and marketing strategies;

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The Influence Book: Practical Steps to Becoming a Strong Influencer

In today's digital age, where we are bombarded with more information than ever before, the power to influence has never been more important;

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How to Launch a Brand - SPECIAL WORKBOOK EDITION (2nd Edition)

this book in your hands. In addition though, design truly holds the key to the success of your new brand. It will set your offering apart to;

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