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First published in 1990, The World Television Industry uses economic analysis to examine recent changes in the television industry. It uses;
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First published in 1990, The World Television Industry uses economic analysis to examine recent changes in the television industry;
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industry. By combining theory, real-world advice and a detailed overview of the industry and its history, The New Television Handbook is an;
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industry. By combining theory, real-world advice and a detailed overview of the industry and its history, The New Television Handbook is an;
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A definitive, insider's guide to the world of TV writing examines the vast opportunities available for writers in the television industry;
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of television to the world market. The authors investigate why Australian programmes have found such international popularity. The text examines the;
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While not a production study, this book attempts to provide an insight into the inner workings of the television industry. As such its;
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in terms of psychological mechanisms and causal routes of influence. While primarily referring to the American television industry and American;
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industry; made the careers of leading pop stars like Madonna, Boy George, Cyndi Lauper, and Duran Duran; infiltrated traditional network television;
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the industry or do not have an engineering background, this book will give you a comprehensive primer of television, radio, and digital media;
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the industry or do not have an engineering background, this book will give you a comprehensive primer of television, radio, and digital media;
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displays; the use of TV in wartime; and the new worlds of digital and high-definition television. Based on the latest research, this crisply;
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The Television Studies Reader brings together key writings in the expanding field of television studies, providing an overview of the;
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The Television Studies Reader brings together key writings in the expanding field of television studies, providing an overview of the;
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legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who;
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legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who;
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critical examinations to explore five key aspects of television genre: history, industry, audience, text, and genre mixing. Drawing on well-known;
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critical examinations to explore five key aspects of television genre: history, industry, audience, text, and genre mixing. Drawing on well-known;
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Television is the most pervasive mass medium of the industrialised world. It is blamed for creating alienation and violence in society, yet;
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Featuring leading scholars of British television drama and noted writers and producers from the television industry, this new edition;
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In Sports on Television, Dennis Deninger provides an all-encompassing view of the sports television industry. He progresses from the need;
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Featuring leading scholars of British television drama and noted writers and producers from the television industry, this new edition;
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From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete;
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in the American consciousness. She examines early TV advertising to show how the industry tried to position the new device as not just a gadget;
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The TV Brand Builders is the definitive account of how the biggest television networks, channels and programmes are created as brands, with;
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As the world of television moves from analog to digital, political and economic forces are being brought to bear on companies as they;
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