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Public Relations As Relationship Management

The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination;

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Public Relations As Relationship Management

The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination;

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An Introduction to Public Relations and Communication Management

An Introduction to Public Relations and Communication Management, 2e brings together an international and local focus with research from;

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The Practice of Public Relations

practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Public Relations' incorporates;

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The Practice of Public Relations

practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Public Relations' incorporates;

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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Perspectives on Public Relations Research

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a;

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Public Relations Leaders as Sensemakers

Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and;

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Public Relations As Activism

developing public relations theory within the context of postmodernism. Author Derina Holtzhausen focuses on two key issues and their application to;

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Public Relations As Activism

developing public relations theory within the context of postmodernism. Author Derina R. Holtzhausen focuses on two key issues and their application;

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Public Relations Theory

Competencies is a comprehensive overview of the major theoretical perspectives in public relations, considering the evolution, diversification and;

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Public Relations Leaders As Sensemakers

Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and;

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Strategic Public Relations Management

and planning techniques. Combining the key components of effective management and campaign design, the authors introduce students and;

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Mastering Public Relations

Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and;

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Global and Multicultural Public Relations

An overview of the practice of strategic global and multicultural public relations in various sectors Global and Multicultural Public;

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The Military and Public Relations - Issues, Strategies and Challenges

, strategies and tactics. It examines Public Relations practice in the Nigerian Military including public perception and management. Current and;

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International Public Relations

International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international;

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Public Relations Techniques

and export implications. 'Public Relations Techniques' gives a comprehensive picture of the role of public relations in commercial and non;

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The Power of Public Relations

relationships with the media, advertising, marketing, law, and business management. He also discusses public relations as an important corporate;

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Paradox in Public Relations

promote changes in meaning and perception by creating new meta-realities for public relations. The term Public Relations was embraced by early;

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Paradox in Public Relations

promote changes in meaning and perception by creating new meta-realities for public relations. The term Public Relations was embraced by;

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Public Relations and Communication Management

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and;

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Public Relations and Communication Management

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and;

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Public Relations

introduces students to the key concepts in Public Relations, with 12 chapters providing clear and careful explanations of concepts such as;

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Public Relations

introduces students to the key concepts in Public Relations, with 12 chapters providing clear and careful explanations of concepts such as;

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The PR Professional's Handbook

management. The PR Professional's Handbook offers practical advice and solutions for anyone involved in the public relations function. The PR;

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Planning and Managing Public Relations Campaigns

of accessible, practical introductions to day-to-day public relations practice and management issues. The series' action-oriented approach keeps;

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