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The Essential Persona Lifecycle: Your Guide to Building and Using Personas

The Essential Persona Lifecycle: Your Guide to Building and Using Personas offers a practical guide to the creation and use of personas;

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The Persona Lifecycle

addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value;

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User Is Always Right

more successful. The User Is Always Right: A Practical Guide to Creating and Using Personas takes you through each step of persona creation;

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Data-Driven Personas

precise, actionable, interactive decision-making tools-data-driven personas! Using the data-driven approach, the persona profile can serve as an;

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Buyer Personas: How to Gain Insight Into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business

See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what;

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Microsoft Visual Basic 2013 Step by Step

Your hands-on guide to Visual Basic fundamentals Expand your expertise-and teach yourself the fundamentals of Microsoft Visual Basic;

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The Lean Product Lifecycle

lessons from lean start-ups can transform your business. The Lean Product Lifecycle is a playbook that provides frameworks, methods and tools to;

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Professional Application Lifecycle Management with Visual Studio 2012

, this book offers a nuts-and-bolts approach to using Microsoft's flagship development tools to solve real-world challenges throughout the;

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SAP API Management

Unpack your API toolkit with this guide to SAP API Management. Learn how to use the API Designer to create enterprise APIs and discover how;

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Personas User Focused Design

is Denmark's leading expert in the persona method. She has a PhD in personas and scenarios, and through her research and practical experiences has;

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Managing The PMO Lifecycle

Managing the PMO Lifecycle (PMOLC) is a collective effort to highlight what goes into the set-up, the build-out and the sustainability;

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Persona Principle

get your entrepreneurial venture off the ground, The Persona Principle will guide you to the best Persona for success.;

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A Guide to Software Configuration Management

process, to the procedures for SCM implementation in your organization. You review each phase in the software development lifecycle, and learn how;

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A Self Made of Words

influence how readers respond to your work. Thus it's essential to take charge of how you come across on the page, to craft an appropriate persona;

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What Every Teacher Should Know About Instructional Planning

The essential guide to lesson planning in the standards-based classroom! Use this clear-sighted guide to keep your focus on what your;

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Build Windows 8 Apps With Microsoft Visual C# And Visual Bas

Your hands-on, step-by-step guide to building Windows 8 apps with .NET Teach yourself how to build Windows 8 applications using Microsoft;

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Professional Application Lifecycle Management with Visual Studio 2013

using well-developed Microsoft tools and methodologies. Professional Application Lifecycle Management with Visual Studio 2013 is your guide to;

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ITIL Intermediate Certification Companion Study Guide

The Intermediate ITIL Service Lifecycle exams expect you to demonstrate thorough knowledge of the concepts, processes, and functions related;

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Becoming a Salesforce Certified Technical Architect

Certified Technical Architect (CTA) is the ultimate certification to validate your knowledge and skills when it comes to designing and building high;

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Design of Web APIs, The

decade using, designing, and building APIs. He's known on the web as the API Handyman (http://apihandyman.io) and is the creator the API;

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Before You Write Your Novel

Previously available as Before You Write a Word , Before You Write Your Novel sets out the essential techniques and approaches that lay;

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Before You Write Your Novel

Previously available as Before You Write a Word , Before You Write Your Novel sets out the essential techniques and approaches that lay the;

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Building A Web Site For Dummies 4th

makes it easy and fun. You'll learn to plan, design, create, launch, and maintain your site using the most up-to-date tools. * A quality Web;

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The Business Legal Lifecycle US Edition

start. The Business Legal Lifecycle US Edition is designed to guide and empower you with the knowledge you need to successfully navigate your;

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A Practical Guide to Teaching Mathematics in the Secondary School

includes new chapters on using ICT in the classroom and promoting a positive learning environment, as well as fresh and easy to use ideas that can;

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A Practical Guide to Teaching Mathematics in the Secondary School

includes new chapters on using ICT in the classroom and promoting a positive learning environment, as well as fresh and easy to use ideas that can;

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From Chaos to Concept

based on your measurable objectives (OKRs) Creating and iterating on scenarios based your prioritized personas A team approach to defining the;

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