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Marketing Management

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Plant Mutagenesis

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Three-Box Solution Playbook

A new, comprehensive playbook for innovation from the New York Times bestselling author of Reverse Innovation, Vijay Govindarajan In his;

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How Stella Saved the Farm

A parable by The New York Times bestselling authors of Reverse Innovation: how to make innovation ha;...

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Strategic Cost Management

obsolete. In this eagerly awaited book, John Shank and Vijay Govindarajan, nationally known experts on the strategic use of cost information;

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Beyond the Idea

business of tomorrow without endangering the business of today.Vijay Govindarajan and Chris Trimble are the world's leading authorities;

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Beyond The Idea

of today. Vijay Govindarajan and Chris Trimble are the world's leading authorities on the successful management of innovation. In Beyond the Idea;

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Strategic Cost Management

. In this eagerly awaited book, John Shank and Vijay Govindarajan, nationally known experts on the strategic use of cost information, address head;

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Neurophysiology in Clinical Practice

This handbook provides a concise up to date review in interpreting electroencephalography and electr;...

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Improving Patient Safety

Based on the IOM's estimate of 44,000 deaths annually, medical errors rank as the eighth leading cau;...

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Improving Patient Safety

Based on the IOM's estimate of 44,000 deaths annually, medical errors rank as the eighth leading cau;...

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Three Box Solution

model before a crisis forces you to abandon it? Innovation guru Vijay Govindarajan expands the leader's innovation tool kit with a simple and;

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Reverse Innovation in Health Care: How to Make Value-Based Delivery Work

in the world. Govindarajan and Ramamurti, experts in the phenomenon of reverse innovation, reveal four pathways being used by health-care;

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HBR's 10 Must Reads on Innovation (with featured article The Discipline of Innovation, by Peter F. Drucker)

To innovate profitably, you need more than just creativity. Do you have what it takes? If you rea;...

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Global Strategy and the Organization

scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success;

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How Stella Saved The Farm

Inspired by George Orwell's Animal Farm and the international bestseller Our Iceberg is Melting, How;...

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The Quest for Global Dominance

Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest;

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Ten Rules for Strategic Innovators

little practical guidance. Based on an in-depth, multiyear research study of innovative initiatives at ten large corporations, Vijay Govindarajan;

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Business Creativity and Innovation

, Robert Cooper, Ram Charan, and Vijay Govindarajan, as well as award-winning case studies on how prominent businesses, including Apple and Google;

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The Other Side of Innovation

Govindarajan and Chris Trimble reveal how to execute an innovation initiative--whether a simple project or a grand, gutsy gamble. Drawing on examples;

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Smart Globalization

J. Arnold, Christopher A. Bartlett, Julian M. Birkeinshaw, J. Stewart Black, Joseph N. Fry, Sumantra Ghoshal, Vijay Govindarajan, Hal B;

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Reverse Innovation

generation of global growth. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why;

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What we mean when we talk about innovation

Vijay Govindarajan, and the awkward and perplexing place where leadership meets innovation with Linda Hill. Along the way, they examine;

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HBR's 10 Must Reads on Design Thinking (with featured article 'Design Thinking' By Tim Brown)

, and David S. Duncan; Engineering Reverse Innovations, by Amos Winter and Vijay Govindarajan; Strategies for Learning from Failure, by Amy;

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Taming Your Crocodiles: Better Leadership Through Personal Growth

Govindarajan, Coxe Distinguished Professor, Dartmouth College's Tuck School of Business; Marvin Bower Fellow 2015&;16, Harvard Business School; New;

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