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Gurus on Business Strategy

A guide to the world's most important writers on business strategy. It summarizes all the key concepts and the contribution of each of the;

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Sun Tzu and the Project Battleground

The Art of War by Sun Tzu has influenced a generation of business leaders and strategy gurus. Yet for many people in business and students;

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Management Gurus

Profiles six "gurus" whose ideas on management helped create the modern business world, including Frederick Taylor, Alfred P. Sloan, Peter;

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New How

, management gurus have said that 'people matter'. But those same gurus still relegate strategy to an elite set of executives using old strategy;

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Management Gurus

Management gurus have existed for as long as the leaders of large, complex organizations have had intractable problems to solve. This;

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Management Gurus, Revised Edition

Management gurus have existed for as long as the leaders of large, complex organizations have had intractable problems to solve. This;

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Smart Things to Know About E-Business

practical cutting edge tips from todaya s hottest gurus. Readers will benefit enormously from such clever features as Smart Things to Say ; Great;

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Global Strategy

smartest strategy gurus. It also includes a glossary of key concepts and a comprehensive resources guide. ExpressExec is a unique business;

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The Guru Investor

self-directed investor deciding to tackle the market on your own, the options can be overwhelming. In an easy-to-read and simple format, this;

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The Collaborative Enterprise

The worlds foremost authorities on multi-business strategy show how to overcome barriers to synergy and achieve real collaboration across;

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The Ultimate Business Guru Guide

of the perfect organization. But only a tiny fraction have really changed the way business works. These are the gurus. In this new edition;

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Guide To The Management Gurus

influence on management. Guide to the Management Gurus has sold around the world since its first publication in 1991, and has been translated;

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Marketing Gurus

by Sergio Zyman The Marketing Gurus distils thousands of pages on branding, promotion, publicity, advertising and more into easily digestible;

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Demystifying Strategy

topics such as: the different perspectives on strategy, economic analysis, dynamic competitive positioning, designing and evaluating options;

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Business Book

and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce;

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Management Gurus

Building upon decades of research, this shortform book distils the rise of management's gurus. The author analyses the economic and;

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Strategy & The Business Landscape

For MBA level strategy courses. Strategy and the Business Landscape is based on contemporary research in the field of strategy and;

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Strategy and the Business Landscape

For MBA level strategy courses. Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a;

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The Diffusion and Consumption of Business Knowledge

administrative knowledge is produced, diffused and consumed in Europe by academics, management gurus, publishing houses, consultants and practitioners;

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The Profitability Test

A new way to determine whether a business strategy will lead to profitability. This book teaches readers to understand profitability;

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Strategy and the Business Landscape

For MBA level strategy courses.Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a;

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Business Planning

issues it should address to compiling the plan and using it to direct the business and ensure goals are met. Includes the low-down on key;

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The Diffusion and Consumption of Business Knowledge

administrative knowledge is produced, diffused and consumed in Europe by academics, management gurus, publishing houses, consultants and practitioners;

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The Competitve Mind

for devising ways to prevail in confrontation with business competitors. Based on the author's course in strategy which has been;

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Kellogg on Strategy

Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business;

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The Art of War

the world of war, business and management gurus have also applied Sun Tzu's ideas to office politics and corporate strategy. Using a new;

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Understanding Business Strategy Concepts Plus

you open the latest edition of Ireland/Hoskisson/Hitt's UNDERSTANDING BUSINESS STRATEGY CONCEPTS PLUS, Third Edition. This concise, hands-on;

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