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Recent Advances in Tourism Marketing Research

In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly;

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Future trends in conference tourism

The main purpose of this book is to find out those future trends which will deeply influence conference tourism and the research;

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Future of Tourism Marketing

Marketing in the tourism and hospitality industry has transformed with the development of digital marketing tools and the evolution;

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Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

and explores future digital marketing and social media research trends. Part of the Advances in Tourism Marketing Series - a series;

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Strategic Innovative Marketing and Tourism

This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and;

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Marketing National Parks for Sustainable Tourism

This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It;

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Marketing National Parks for Sustainable Tourism

This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It;

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Tourism Marketing in Bangladesh

This edited volume at Bangladesh tourism and how it has developed and flourished. It first looks at tourism policy planning and provides a;

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Tourism Forecasting and Marketing

Stay up to date with the most effective practices in tourism demand forecasting! Tourism Forecasting and Marketing presents vital, up;

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Marketing Tourism Products

This book explains the role of marketing within tourism management and the related areas of leisure and hospitality management. Written;

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Managing Sustainable Tourism

Intelligently designed tourism strategies for the twenty-first century! Successful tourism development and marketing are dependent on;

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Hospitality and Tourism Marketing

Hospitality and Tourism Marketing explains the readers the process of marketing in the hospitality and tourism industry. It talks about the;

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The International Marketing of Travel and Tourism

Tourism marketing has long been considered as a branch of traditional marketing. However, in recent years, tourism marketing has gone;

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The Routledge Handbook of Tourism Experience Management and Marketing

The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and;

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The Routledge Handbook of Tourism Experience Management and Marketing

The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and;

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Managing Asian Destinations

This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within;

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Managing Asian Destinations

This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within;

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Tourism Marketing

Approach - This book takes a contemporary consumer and experience approach throughout that better reflects the way tourism marketing has;

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Tourism Marketing

Approach - This book takes a contemporary consumer and experience approach throughout that better reflects the way tourism marketing has;

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Strategic Marketing in Tourism Services

Tourism services all over the world currently face rapid changes due to market globalization, intensified competition and the dynamic;

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The Routledge Handbook of Tourism Marketing

Tourism has often been described as being about 'selling dreams', tourist experiences being conceptualized as purely a marketing confection;

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The Routledge Handbook of Tourism Marketing

Tourism has often been described as being about 'selling dreams', tourist experiences being conceptualized as purely a marketing confection;

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Travel Marketing, Tourism Economics and the Airline Product

This book provides a comprehensive introduction to travel marketing, tourism economics and the airline product. At the same time, it;

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Marketing Tourism in South Africa

Marketing Tourism in South Africa 6e offers a solid foundation in marketing theory applied to the unique context of the tourism industry;

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Tourism Marketing

This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing;

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Sport Tourism Destinations

Few forces in contemporary society influence the fortunes of tourism destinations more immediately than sport. From football fans to;

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The Emerald Handbook of ICT in Tourism and Hospitality

The Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are;

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