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Marketing Management

Marketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves an overview for critical issues in marketing management. The;

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A Framework for Marketing Management

/> This text is for companies, groups, and individuals who want to adapt their marketing strategies and management to the;

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Framework For Marketing Management

/> This text is for companies, groups, and individuals who want to adapt their marketing strategies and management to the;

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Market-Based Management: Pearson International Edition

For courses in marketing management or marketing strategy. A focus on how marketing performance, profitability, and strategies;

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the;

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Marketing Strategies

Taking a modern European perspective, Marketing Strategies examines marketing from different angles an order to create a broader;

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the;

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Market-Based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the;

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Market-based Management

Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the;

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A Framework for Marketing Management, Global Edition

For graduate and undergraduate courses in marketing management. A Succinct Guide to 21st Century Marketing Management Framework for;

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Marketing Management & Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The;

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Airline Marketing and Management

role of marketing has become centrestage. This work deals with business and marketing strategies and product management for the air transport;

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Business to Business Marketing Management

a practical viewpoint and includes market entry strategies trade fairs, reputation management and corporate communications. It looks at;

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Entrepreneurial Essentials

A book about implementing refreshing business strategies in the marketplace including: - Strategies every successful leader must know;

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Entrepreneurial Essentials

A book about implementing refreshing business strategies in the marketplace including: - Strategies every successful leader must know;

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Marketing Management and Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and;

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Marketing Applications

This book reveals the theories, the strategies, and real-life case studies of marketing practices, explaining core principles in the;

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Marketing Management

The process associated with the development of strategies and planning for the promotion and advertisement of products or services to reach;

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Strategic Marketing

what strategic marketing is, and then discuss strategic segmentation, competitive positioning, and strategies for growth, corporate branding;

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Strategic Marketing

what strategic marketing is, and then discuss strategic segmentation, competitive positioning, and strategies for growth, corporate branding;

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Innovative Marketing Communications

Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic;

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Innovative Marketing Communications

Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic;

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Marketing And Management Sciences - Proceedings Of The International Conference On Icmms 2008

manner, this book will be of interest to academics studying and teaching marketing and management courses and to managers dealing with strategies;

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Impact of Marketing Strategies

quality of marketing management practice. (ii) To know if marketing strategies creates awareness to customers. (iii) To know if profitability;

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Product Life Cycles and Product Management

of product management. Onkvisit and Shaw focus on product management and decision making within a product life cycle context, integrating theory;

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International Marketing

International Marketing Strategies to meet the curriculum requirements. Besides, all the case studies have been updated to reflect the changing scenario;

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International Marketing

International Marketing Strategies to meet the curriculum requirements. Besides, all the case studies have been updated to reflect the changing scenario;

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